Your work deserves it.
(
CHAPEL HILL
NC )

Are you ready for bold brands and beautiful spaces that refuse to be ordinary?

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Services.

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BRANDING

Branding isn't just a logo—it's a system.

I design brands that span products, platforms, and environments, holding a clear identity, a distinct personality, and a point of view. The kind of brands that introduce themselves instantly—and leave no confusion about what they are or aren’t.

Because if your brand had one minute at a cocktail party, it needs to be MAGNETIC.
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TECHNICAL SOLUTIONS

Strategy before surface.

I help organizations align goals, users, and technical constraints to build focused plans that make the most of their budget.

With experience delivering 15+ successful products across a range of frameworks, I am able to cut through noise, choose the right approach, and ensure every decision supports a clear outcome: reaching people effectively.
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DISCOVERY

Determine. Define. Align.

I synthesize user needs, business objectives, and functional requirements into a clear, actionable direction—determining what’s true, defining what the product must do, and using creative strategy to establish tone, voice, and direction from the outset. Early alignment can help design and development move forward with confidence.
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SYSTEMS THINKING

From clarity to structure. Making it work—end to end.

I define how features, flows, and platforms connect across the full experience. The goal is cohesion: every part of the product working together, not in isolation—as a system.

And when systems are clear, connected, and intentional. That's the stuff of success.
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DEVELOPMENT

I design with development in mind—and build where it makes sense.

With experience across CMS platforms and front-end code, and extensive collaboration with engineering teams, I understand what’s feasible, what’s efficient, and what scales. I work within structured agile environments and adapt to leaner, faster-moving models when timelines demand it—prioritizing what matters, making smart tradeoffs, and keeping momentum without losing clarity.
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PRODUCT OPTIMIZATION

Products shouldn't just launch, they should perform and evolve.

I use analytics and user research to understand how your products are actually performing—where people engage, where they hesitate, and where they drop off.

I translate that data into clear, actionable improvements—refining flows and clarifying content, ensuring optimal experiences that drive meaningful results.
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( TESTIMONIALS )

Great work comes from strong relationships—I’m fortunate to have both.

"Renee truly understands communication strategy, user experiences and needs, and the implications for design. As a UXR and strategist this makes it a dream to work with her."
Olivia Burrus, Lead UXR @ Target
"There is a reason why the Catapult [RTI Merge] team continues to request Renee for assistance, she is the most talented UI/UX we have worked with at RTI."
Nathan Braswell, Senior Software Engineer Technical Lead @ RTI
"Renee has addressed SO MANY technical issues... researching and implementing solid workarounds and editing a significant amount of code herself."
Chris Augustin Johns, PhD, UXC—Digital Strategist @ RTI
"I'll never forget her [Renee's] words... 'Alex, we are both smart and talented women. We can figure this out. Together, we *will* figure this out.' Her comments were a game changer and totally changed the dynamic of not only that meeting but led us to a successful outcome with the product."
Alexandra Bornkessel, MA, CSM—Behavioral design and strategy for social impact.
"Renee exceeded all our expectations as usual. The branding she produced for our redesign has completely modernized our UI and has impressed all of our shareholders."
Nathan Braswell—Senior Software Engineer Technical Lead @ RTI

FAQ.

What is your availability?
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How do we get started and/or explore if we're a good fit?
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Can I hire you for just a logo or one-off design?
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What platforms do you build websites on?
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What kinds of check-points do you have with your clients?
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Do you offer ongoing support after launch?
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Do you work with clients from any country?
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